Want to save money on organic food at the supermarket? Consider store brands or generic options over national brands. Since the term "organic" is regulated by the United States Department of Agriculture, all certified organic foods have to follow the same strict guidelines, no matter the brand name on the packaging. But less expensive store brands are often made for the stores by the big-name national brands, so you're often buying the same food item with different packaging. So when it comes to frozen organic fruits and vegetables, canned foods and dried grains and pastas, think store brand to eat healthy and save money.