DEAR DR. NERDLOVE: I’m a university student that discovered your blog a few days ago and I wanted to ask you a question. There’s this cute girl that has recently started to work at a local bookstore that I sometimes go to and I wanted to get to know her and if possible exchange numbers or Instagrams later on. I do not want to distract her from her work, as probably the last thing she wants is an annoying, although good looking, stranger not letting her do her job. I worry as well about putting her on a situation where she might have problems with her supervisor or something similar.
I had thought about trying some short friendly conversations with her asking her about her work and books she might like or that she could recommend. And if things progress well after some conversations, I was thinking of giving her my number/Instagram on a note instead of asking about hers, in order to take some pressure off her.
I know that falling for someone that works at a store is not an ideal situation, actually is probably far from it, but I thought that maybe you could give me some tips! And if you want you can take advantage of this question and explain the do’s and don’t’s of asking out someone that works at retail or a store.
Sorry if there were any grammar mistakes, English is my second language.
Thank you and I hope to hear from you soon,
A Spanish Bookdragon
DEAR A SPANISH BOOKDRAGON: So, this is a question I’ve been getting… pretty much from when I started this column, SB. I only mention this because, having done this for as long as I have (and we will pointedly NOT be thinking about how long that’s been, because I feel old enough as it is…), one of the things I’ve noticed is that there are two questions embedded in one.
The surface question is, frankly, fairly simple. There is no “best” way to ask someone on a date; the best way is the one that worked for you. As a rule of thumb, matching the way you pursue a date with someone to your overall personality is the way to go, as long as it actually gets you the results you want. If you find that hiring a plane to fly a banner reading “Hey, Agatha, want to get drinks next week? – Nathan” over their neighborhood gets you a date then clearly that worked for you, and also you (and Agatha) clearly don’t care if all of her neighbors know her business.
So if you want to leave a note with your name and contact info on it for her, rather than asking her directly you can certainly do that.
But the second question – and the one I suspect is buried in your letter – is “what is a way to ask her out that has a chance of actually working?” And this is a very different beast entirely.
Here’s the thing about flirting with people in service industries, especially while they’re on the job: it’s usually a bad idea, for a number of reasons.
To start with: someone who’s in a front-facing, customer service position, whether they’re a server at a restaurant, a bartender, or a store employee spends a fairly significant portion of their day dealing with folks who think of them as meat robots who are there to accede to their wishes, not as actual people. This means that a lot of their day is filled with people who are yelling at them, making unreasonable requests and – especially if they’re femme-presenting and conventionally attractive – getting hit on relentlessly.
Sometimes this can work to their advantage, to a limited extent. If they work for tips – as servers, bartenders and dancers do – then they know that being flirtatiously friendly means that customers will likely tip more. They also know that having friendly interactions with people means that a percentage of those people are likely to come back to see them, ideally eventually becoming regulars. So there’s a distinct incentive to be flirty and seemingly available without ever actually doing something; the long tease, as it were.
(Admittedly, that framing is a bit unfair because it implies a level of dishonesty and manipulation rather than a result of capitalism incentivizing not paying a living wage and doing what you need to do to make money, but functionally that’s what’s happening.)
Other times though, the primary incentive is “don’t lose this job”. Especially for people who work dealing directly with customers. So the bookstore employee needs to maintain a certain level of “polite friendliness”, even in the face of people being rude or dismissive or overly aggressive. Especially in jobs where their bosses and managers are monitoring their “productivity” with various bulls--t metrics.
Now, I bring this up because these concerns are going to directly affect your interactions with your crush. She’s going to be incentivized to be friendly with you when you talk, to not piss you off by turning you down (in case you go complain to her manager and she works in a place where management doesn’t have their employee’s backs) and that talking with you for too long or too often could potentially jeopardize her job.
So you’re going to be dealing with someone who likely gets hit on regularly, who has to at least pretend to be friendly and interested in the name of customer service, and who may well get penalized for talking with you for longer than the customer/bookseller interaction calls for. Plus you’re doing it at a place and time when most people aren’t necessarily open to meeting potential dates and the social context doesn’t support that sort of behavior.
Does this mean you can’t talk to her? No… but it does mean that you’re going to be dealing with levels of difficulty that you wouldn’t be experiencing in other circumstances. You’ll metaphorically sailing this particular ship into some serious headwinds and hoping that it actually gets you somewhere.
And all of this is before we get to the basic fact that what you know about her is… she’s a cute woman who works in a book store. Which may be your exact flavor of yum… but that’s literally all you know about her, and she knows even less about you. You don’t know if… I dunno, if she supports Manchester United over Spanish football teams and she doesn’t know if you’re a serial killer who looks at the Netflix show “You” as an aspirational guide.
So if you do decide to pursue this, you’re going to need to be ready to look at this as something that’s going to take a while to develop – likely weeks, depending on how frequently you can reasonably go to the store.
(And I say this as someone who’s on reasonably good terms at some of the stores or restaurants I visit regularly – enough to talk about major life stuff with the employees I know – but that was something that was built over months, usually going on a weekly basis.)
Your general idea – make small talk while you’re there as a customer – is a decent one. However, you’re going to be dealing with the fact that these are likely going to be short conversations because of logistics, and it may take a while before you have built up enough trust and connection to get to more personal, less work-oriented topics.
This can be done, but it definitely means that for it to work well, you’ll need to be very socially well-calibrated and prioritize her comfort and need to work over your interest in getting to the point where you can ask her out. It also means you’ll need to handle any flirting or demonstration of interest with care. Many women can tell you stories of customers whose obvious interest made it awkward for everyone, especially for the employee.
Similarly, you need to be able to thread the needle of being not only able to ask someone out on a date, but being able to stick the landing with grace and finesse if/when she turns you down. The last thing you want is for her to feel uncomfortable when she sees you’re in the shop or for you to feel like you can’t go back there because the vibe is so awkward now. Especially if this is a bookstore you actually like going to.
Now I realize I made this sound like the emotional equivalent of trying to defuse a nuclear bomb with a loud beeping countdown and your least favorite gym teacher breathing down the back of your neck while you do it. It’s not that dire or complex a situation, but it is one that has a lot of challenges and drawbacks. If you know, honestly, that you’re good at threading this needle… well, you can certainly try. I think you’ll have a better result if you let this be a “I occasionally chat and lightly flirt with this person when I’m there, but I’m actively pursuing other potential relationships” scenario, where you’re willing to let it simmer over time? That might – and I stress might – work out eventually. But if you know that you’re prone to discomfort and awkward feelings around rejection or you aren’t willing to let this put the “slow” in “slow burn”? You may be better off looking for people in more social venues.
Or you could focus on chatting up a cute customer instead – again, provided you know that you’re calibrated well enough that you don’t make them uncomfortable. That’s worked out for me more often than chatting up the employees.
Good luck.
Please send your questions to Dr. NerdLove at his website (www.doctornerdlove.com/contact); or to his email, doc@doctornerdlove.com