Given massive uncertainty about the economy, due to tariffs, stock market volatility and the impact of AI on employment, Fed Chair Jerome Powell admits he’s stumped about how to set monetary policy at such an unparalleled period. Should he raise or lower interest rates or keep them constant?
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Meanwhile, many retirees are equally puzzled about how to price their property for sale to attract buyers and capture the best possible offer before they move. In many neighborhoods, pricing a home correctly is problematic, given economic headwinds. Mortgage rates remain high, and more houses are lingering unsold.
Take the case of a soon-to-retire HR manager at Eli Lilly, the pharmaceutical firm based in Indianapolis. Aspiring to move closer to grandchildren, he put his four-bedroom split-level house on the market 47 days ago. After three public open houses fell flat, he took his first major price cut. The question now is if he should agree to another big discount to get his place sold. Selling would allow him to buy in a retirement community in North Carolina, where his family lives.
“My listing agent is as unsure as I am about how to build interest in my place. She admits I live in an attractive area where homes usually sell quickly. But this year is different and aggravatingly so,” the HR manager says.
Economic uncertainty isn’t the only issue currently bothering would-be retirees. Another factor involves mounting competition from other properties. At the national level, inventory is now nearly 30% higher than at the same time last year.
“The number of homes actively for sale remains on a strong upward trajectory,” says Jake Krimmel, a senior economist at Realtor.com, the property listing service.
Here are a few pointers for home sellers nearing retirement:
-- Resist the urge to play pricing games.
In hopes of scoring more money, some retirees reject the initial pricing recommendation of their listing agent. In pursuit of higher proceeds, they try to “test the market” with a higher price than their agent proposed. After all, they reason, they could always cut the price later if necessary.
But this seemingly logical idea usually backfires, because most buyers are now acutely sensitive to housing values. They respond negatively to an overpriced property and may become so annoyed they won’t even visit the place.
“The first two weeks after you list your house are key. If you don’t price it right from the start, possible buyers will lose interest. Then even after you drop the price, you may have to wait a long, long time to get it sold,” says Donna Clark, a broker for the Re/Max realty chain in Reno, Nevada.
-- Stay focused on the goal you wish to achieve.
Retirement dreams vary widely. Though many wish to travel, others have a less expansive vision. Some simply seek to downsize to a much smaller house or a condo where they have fewer upkeep obligations. Others want to live closer to family.
“Obviously, lots of older home sellers seek to escape to a climate more to their liking,” says Eric Tyson, the co-author of “House Selling for Dummies.”
Staying focused on retirement plans should help keep your spirits up as you do the hard work of preparing your property for market. To maintain your focus, Tyson says, you may wish to take a brief vacation to the area where you’d like to live. A less costly approach is to attach a photo of your ideal destination to your computer monitor where you can keep it in mind.
-- Take a tour of model homes in your area.
Have you lived in your current home for many years? If so, you’re likely very comfortable with your interior design and see no need to update it. But that’s usually a mistake, says Clark, who’s sold homes for more than three decades.
One way to picture the sort of decor contemporary buyers prefer is to tour model homes in new subdivisions.
“This is a shortcut to seeing the kinds of colors and designs younger buyers look for. You’ll also see how well a house can look when it’s free of clutter, such as stacks of mail and magazines,” Clark says.
-- List the upgrades that could help you sell well.
Would-be retirees who are eager to sell their properties should view key improvements as a wise investment rather than a needless sacrifice.
“A house is like a business. Sometimes you have to put some money into it to get more money out of it,” Clark says.
Obviously, you’re unlikely to recoup your outlays for major improvements, like putting on an addition or installing a new fireplace. But Clark says several less expensive upgrades could be extremely helpful in promoting the sale of your home.
For instance, she says you’ll want to refinish hardwood floors if they’re beat up. And you’ll want to replace carpeting in an out-of-date color.
“I had some clients with bright teal carpeting in their living room. It was clean and perfectly serviceable. But buyers who looked at the house couldn’t get past all that teal. After the owners replaced it with light taupe carpeting, their house sold right away,” Clark says.
Likewise, she says most sellers with vibrantly colored walls are well advised to repaint them in neutral tones.
“Pink walls don’t belong in any house you’re trying to sell. Nor do walls in deep red, vivid green or periwinkle blue,” Clark says.
(To contact Ellen James Martin, email her at ellenjamesmartin@gmail.com.)