Figuratively Speaking by John MacIntyre

Figuratively Speaking For October 23, 2020

Percentage of millennial moms and young parents who say that Halloween 2020 is more important than ever, according to data from the National Confectioners Association: 74

Percentage of parents who indicate they have taken candy from their children after a night of trick-or-treating: 79

Percentage who will participate in trick-or-treating, whether handing out the candy or going out with their children: 66

Source: National Confectioners Association

Percentage of Americans who believe science benefits them, according to 88

Percentage who believe America should maintain its global leadership in science: 89

Percentage who support incentives for private sector investment in science and technology: 76

Source: Research America.

Size of the food gifting market in the U.S., according to Packaged Facts: $21 billion

Percentage of people buying food gifts for others who purchased a food gift for Halloween: 20

Source: Packaged Facts.

Percentage of parents with children aged 3 to 12 years old who are impressed by how quickly their child picks up new technology, according to a survey conducted on behalf of VTech: 85

Percentage of parents who believe their child will have more opportunities than they did because they grew up with technology: 82

Percentage who believe it is important for children to be introduced to technology at a young age: 78

Source: VTech Electronics

Percentage of adults between the ages of 25 and 34 who believe an event such as contracting COVID-19 or experiencing a critical violent incident could prevent them from fulfilling their life goals in their education or career, according to research by Zogby: 64

Percentage of the nation's teens who said the same: 54

Percentage of parents who feel that their child's school is more dangerous today than it was six months ago: 52

Percentage of adults feel the same about their workplace: 41

Source: Zogby International

Percentage of managers who say that remote work has made their teams less creative, according to a study released by Lucid: 26

Percentage of C-suite respondents who reported their company was forced to delay major launches, campaigns or initiatives as a result of employees working from home (WFH) and collaborating virtually: 43

Percentage of managers who rated employee productivity as their top concern with employees WFH: 80

Rank of collaboration on the list of areas that employees say has been negatively affected by WFH: 1

Source: Lucid Marketing

With respect to horror villains, percentage of Americans who consider Leatherface from "The Texas Chainsaw Massacre" to be the scariest, according to an Ipsos poll: 22

Percentage who chose Jason from "Friday the 13th" series: 20

If they were trapped in a horror movie, percentage of Americans say they would want Ripley (Sigourney Weaver) from "Alien" to protect them: 24

Source: Ipsos Public Affairs.

Percentage of Americans who say they have made progress on their top financial priority, while 17% have not made progress and 9% have fallen further behind, according to a new survey by 71

Of those just trying to get caught up or stay current on the bills, percentage who have made progress: 65


Percentage of Americans who feel positive when they think about their future, according to a survey by Champlain College: 66

Percentage of American adults with children in their household who were more optimistic about their career prospects than those without children living at home (51%): 63

Source: Champlain College.

Percentage of Americans who believe the pandemic is the greatest threat to the U.S. economy in the next six months, according to a survey by 44

Percentage who are most concerned about the outcome of the election: 34


Idle Thought

"If I have seen farther than others, it is because I have stood on the shoulders of giants." -- Isaac Newton, philosopher and mathematician

(Readers can contact John MacIntyre at