10/3/13
Recent reports indicate 40 percent of fresh and delicious fruits and vegetables are simply thrown away because they are too ugly. Instead of being used to help feed people, it ends up landfilled and totally wasted. Do this one thing: Overlook aesthetic beauty when choosing produce, and look for the freshest and highest quality instead. When looking at irregularly shaped fruits and veggies, rely on scent to determine if it’s ripe and ready to eat. Touch the produce to make sure the skin is firm and taut. By buying the ugliest in the bunch, produce won’t go to waste at the supermarket.